Seattle 2.0 Blog

May 9, 2007

    It comes a point on every website life that it needs a re-branding. And sometimes, the sooner you do it, the better it is.

    Seattle 2.0 is just about 9 weeks old and I didn't know what it was going to become. Since I've been reading a ton of Marketing books on branding, positioning and image, I just learned something new and I need to practice it.

    Starting today we are re-positioning Seattle 2.0 from being all things "Web 2.0", all things "startup" and all things "entrepreneur" to being a site from Entrepreneurs to Entrepreneurs on the technology field in the Seattle area.

    Here is the new tentative tagline:

"Helping Entrepreneurs build the next great tech business"

 

    If you have other ideas send it to me (or leave a comment).

    For now, the list of things that we will talk about will be:

• Events for Entrepreneurs and Startups in Seattle;
• Jobs and funding opportunities for Entrepreneurs;
• Announcements from Startups / Entrepreneurs;
• Resources for entrepreneurs (from book recommendation to list of VCs to list of sites with great content for entrepreneurs)
• Stories from the battlefield;
• Networking opportunities;

    Maybe someday we will have a new logo (any designer willing to do some pro-bono?) and a new layout.

    For now, I'm looking for 1, 2 or 3 other entrepreneurs that want to participate on the Seattle 2.0 blog.

Comments (1) for "Re-branding Seattle 2.0"

I decided to re-brand the Seattle 2.0 blog.       It will be solely dedicated at helping entrepreneurs build great tech companies in the Seattle area.       Want to participate? Send me an email (marcelo@ [mycompany]). By Brave Tech World - 5/9/2007 1:39 AM